Archive for February, 2009

Gaining New Perspectives On Marketing

February 18th, 2009 by Frank Reed

As I speak to more and more SMB (small and medium business) owners I see a very cool thing happening when they are truly interested in marketing on the Internet. Those who really see the value and want to make the commitment of funds and time necessary for success have mini epiphanies of sorts.

Considering Internet marketing in all of its forms including search (organic and paid), blogging, social media, local etc, etc makes the best business folks look at their marketing as a whole. This is a great exercise and can yield incredible value for the business owner or marketer. Even if they don’t use my services I think more often than not people walk away with a new perspective. Sometimes that’s all that is required for change and the success it can create.

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Tactics For Surviving This Recession

February 4th, 2009 by Barry Welford

Nuclear Winter and Surviving This Recession sounds exactly like the advice that most companies need given the gloomy situation all around.  This is a time for making sure that you are running the best business possible. 

As the recession starts to pummel Silicon Valley and as layoffs pile up, organizations are saying, ‘what is the absolute nuclear winter? Let’s plan for that.’ What you’re seeing now are organizations putting those plans into reality.

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