Archive for May, 2010

Boosting Your Business With Social Media Networking

May 25th, 2010 by Brian Solis

For entrepreneurs, business owners, investors, and consultants, one of the most exciting prospects of social media, lies in the ability to dramatically amplify your visibility and value proposition among existing and potential stakeholders. Social Media finally places small, local and emerging businesses in the spotlight in ways that up until this point, were largely unattainable.

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Small Business Lending Program Moves Forward

May 19th, 2010 by Doug Caverly

Small business owners who are interested in getting a loan may be in luck. The U.S. Congress and Treasury Department are supposed to be on the verge of approving a plan that would create a $30 billion fund encouraging banks to lend money to small businesses.
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Naming Your Business Based On Your Core Market

May 12th, 2010 by Denise OBerry

The first people most small business owners turn to when trying to name (rename?) a business is family, friends and colleagues. That could be a big mistake for your small business.

Why? Those people know and love you and have a tough time being objective and providing candid feedback.

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Building B2B Content And Optimization To Increase Profits

May 5th, 2010 by Lee Odden

B2B marketers have always been in the business of “content marketing“ with white papers, case studies, webinars, demos, free consultations, ebooks and the like. Longer sales cycles due to more complex products and services and business purchasing processes often require more information. The content used to educate buyers of B2B products and services can be a very valuable asset when it comes to content optimization and acquiring leads via organic search.

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