Either as a consumer that loves different brands or a B2B marketer who’s looking to connect with prospects, Facebook Fan pages offer an easy way to engage with others that have similar interests.  It’s easy enough to find the brand names you know, but when looking using other criteria, it can be tough. There’s a lot of room for improvement in the way Facebook Fan pages are organized but here are several ways to find the business pages you might be looking for:

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How often do you communicate with your prospective clients?

I ask this, because some of you may be missing out on an incredible shift, in the way we as small business owners connect with our marketplace.

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Google has made an addition to its AdWords ads. A blue location marker has been launched in to AdWords as part of the location extension-enabled ads. Now when you check your listings using the AdWords, your listing will be marked with a distinctive blue color location marker (looks like the red location marker pin), making it stand out from other businesses.

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“What do your website visitors want to accomplish?” is a question I ask almost every business owner as part of some initial information gathering during our meetings.

• “They want to learn more about my products.”
• “They want to see what I have to offer.”
• “They want to learn about my company.”

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