Author
Frank Reed
Profile: Frank Reed's blog Frank Thinking About Internet Marketing provides practical advice and insight for Internet marketers from local SMB's to Fortune 500's. Frank provides Internet marketing services through FT Internet Marketing, Inc. In addition, Frank is a regular contributor to Andy Beal's Marketing Pilgrim and Mike Moran's Biznology blogs.
Posts by Frank Reed:
Should Small Businesses Be Afraid Of Content?
April 14th, 2010We have heard that content is king ever since the dawning of the commercial Internet. We hear it because it makes sense and, for the most part, is completely true. Sure there are other techniques and tactics to get someone to a website but sites don’t convert if the content on the site stinks. You [...]
The Value And Underutilization Of Local Business Listing
January 20th, 2010I have been in the Internet marketing industry now for the past 5 years. I guess many would consider me a newbie in some ways. I love reading all of these people who say they have been optimizing websites since 1994. In other words, back in the day they could keyword stuff with the best [...]
Be Wary Of Social Media Advice For Your Business
January 6th, 2010I read a post today over at HubSpot’s blog, which I occasionally contribute to. The blog is intended to cater to the SMB set which are the primary customers for HubSpot’s inbound marketing platform. Today’s post, about Marketing Lessons from MTV’s Jersey Shore is interesting reading but it needs to be read with a degree [...]
Research And Plan Before Jumping Headlong Into Marketing
May 27th, 2009If you are a small or medium business (SMB) owner or marketer you are at a crossroads. Regarding Internet marketing I can just about guarantee that one or more of the following apply to you and your efforts right at this very minute.
Businesses Should Look To Global Success
March 4th, 2009In a few weeks I will start my series of free Internet marketing seminars for the Morrisville, NC Chamber of Commerce. The three part series covers SEO (search engine optimization), blog marketing and social media marketing. The hope is to give the members of this great chamber something that helps them do more business and [...]
Gaining New Perspectives On Marketing
February 18th, 2009As I speak to more and more SMB (small and medium business) owners I see a very cool thing happening when they are truly interested in marketing on the Internet. Those who really see the value and want to make the commitment of funds and time necessary for success have mini epiphanies of sorts. Considering [...]
Focus Marketing Budgets on Online
January 23rd, 2009Yesterday the Wall Street Journal ran a story about small businesses are trying to survive this economic environment by renegotiating every vendor contract they have. Interesting technique, although I personally see this quote as the real downside of this whole scenario: “Most of us grew up knowing that once you agree to something, you don’t [...]
Removing The Mystery of Internet Marketing
January 7th, 2009I talk to SMB (small and medium business) owners and marketers all the time about the basics of internet marketing. I tell them what is out there for them to take advantage of including search and social media. These are smart people but the vast majority of the time they are ignorant of (or maybe [...]
Has Your Company Fallen Prey To A Marketing Predator?
November 24th, 2008If you’ve ever wondered whether you are the client of your search marketing agency or just another victim of a marketing predator, read on. Small business owners, because they must be generalists, are especially vulnerable to fast-talking specialists who over-promise and under-deliver. If you are concerned about becoming prey and don’t know what else to [...]
Choose Your Internet Marketing Provider Carefully
October 16th, 2008It’s shakeout time folks. It’s game on, so to speak. As I hear the news of another local search marketing provider closing their doors today I suspect there will be much more fallout. So I can be completely transparent here, I too have gone through some adjustments with regard to my company. I am excited [...]
