Author
Geoff Simon
Profile: Geoff Simon is currently Director of Search Marketing for SS | PR as well as principal for Simon Search Marketing, a small boutique agency focusing on the convergence of social media, user generated news and public relations. Geoff has over 10 years of experience with Internet, database and direct marketing and previously held posts with Bruce Clay, Grey Direct West and Walt Disney Interactive Media Group (formerly Disney Internet Group) where he helped transition disney.com's internal video search to FAST ESP during the 2008 redesign.
Posts by Geoff Simon:
Using Business Transparency To Engage Customers
August 26th, 2009Transparency in business has long been a staple of good customer service, engaging customers and reassuring them about the products and services they are paying for. Now that companies are operating in a global economy, transparency is an even more valuable consideration for companies with an online presence. One of the greatest marketing values of [...]
