Author

Stacy Karacostas

Profile: Practical Marketing Expert Stacy Karacostas, founder of SuccessStream Sales & Marketing Solutions, specializes in taking the stress, struggle and confusion out of growing your small business. She's the author of the 2-page marketing plan workbook Putting Your Business on the Road to Success, and The Small Business Website Bible. Stacy also writes the fun and informative Marketing Junkie blog and Bright Ideas weekly newsletter. For more practical, business-building wisdom help yourself to a copy of her free report The 7 Deadliest Small Business Marketing Sins... Are You Guilty?

Posts by Stacy Karacostas:

    What Is Stopping You from Effectively Marketing Your Small Business?

    November 29th, 2011

    Seriously, what IS stopping you from effectively marketing your small business? Because chances are you aren’t.

    Knowing What You’re Truly Capable Of – In Business and Life

    October 12th, 2011

    If you’re a Success without Shackles subscriber, you know I’m an extreme sports junkie and serious recreational athlete.

    Another Round of Work/Life Balance Tips from the Experts to Help Overworked Entrepreneurs

    August 24th, 2011

    Any entrepreneur who’s been at it awhile knows it’s all too easy to let your business take over your entire life. Because there’s always more on your to-do list than any human can get done in a day (or possibly even a lifetime). But unless you find ways of creating a bit of that elusive [...]

    Seven Questions Every Entrepreneur Should Ask When Business is Slow

    March 2nd, 2011

    Business not exactly hoppin’? These days you’re not alone. The economy has definitely made prospects think twice before spending every last dime. And that means times are tougher for many entrepreneurs. While on the one hand no small business owner wants to be lacking in clients or sales. On the other hand, slow times are [...]

    Focusing Your Business Where You Want To Go

    December 8th, 2010

    I’ll admit it…Since the snow has started flying here in the Cascades I have skiing on the brain. And as is true with all the crazy outdoor sports I do, there are some powerful lessons to be learned from skiing that apply equally to growing your business.

    Conveying Compelling Business Information In Seconds

    November 3rd, 2010

    It’s not the graphic design—though you absolutely want your marketing took look professional and attractive. It’s not about the brand—though this can indeed make a big difference, I’ve seen plenty of entrepreneurs with ho-hum branding land client after client.

    Is Your Business Keeping Up With The Times?

    October 13th, 2010

    As Bob Dylan once so wisely said, “The times they are a’ changing”. While we all know change is the one thing you can always count on. The rate of change over the past 20 years has been faster than ever before. And it just keeps speeding up thanks in large part to the Internet. [...]

    Testing The Business Waters Before Your Big Launch

    August 3rd, 2010

    Years ago, back when I was copywriter and marketing consultant, I worked with a client who wanted to offer quit smoking classes virtually. She’d been teaching live classes for years for another company, but saw a niche that wasn’t being filled.

    Marketing Your Business Effectively To Motivate Your Customers

    December 24th, 2009

    I flew to St. Louis for the Glazer-Kennedy Info Summit. This is a 4-day event about how to create and market information products (think ebooks, teleseminars, coaching groups, membership sites, live seminars and more). This is the second time I’ve made it to this event, and once again I took home a ton of fantastic [...]

    Improving Your Business Focus And Productivity

    October 13th, 2009

    Here’s an easy way to improve focus, concentration and productivity… Turn off your email alerts. Yep. You heard me right. Turn off that little box or bell that signals you each time an email arrives in your Inbox. That way your concentration isn’t broken and you’re not tempted to stop what you’re doing to respond.