July 21, 2017

How To Find Your Own Unique YouTube Following

YouTube is arguably the most disruptive marketing platform of this decade. Yes, it’s been around since 2005, but only in the last few years is it starting to impact Madison Avenue marketing campaigns. Companies are using YouTube to put their brands in front of hard-to-reach niche viewers and are also […]

Study: Facebook “Reactions” Are A Bust!

According to a study by quintly, Facebook Reactions are not a feature that Facebook users like. Facebook launched Reactions in February with 5 emoji options to expressing additional emotional reactions beyond the traditional “Like”. The new emoji options launched were Love, Wow, HaHa, Sad and Angry. It was thought at […]

Dos and Don’ts of Handling Customer Complaints

May 15, 2016 Rachel Craig

Customer complaints are inevitable. Most of them are genuine and warranted, whilst some of them are not. Despite what we have always been told, the customer is not always right, but you need to handle complaints as if this were true! Regardless of the reason, complaints must be all dealt […]

The most important questions to make your marketing work

May 9, 2016 Tim Peter

Succeeding at marketing these days really isn’t that hard. Oh, don’t get me wrong, it takes some effort, along with time, money, and resources. But most marketing plans follow a fairly straightforward path that depends on developing high-quality content and getting that content in front of customers on mobile, search, […]

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